What does your company sell, to whom and how? What does success look like?
Some components of a sales strategy:
What processes do you need to scalably turn leads into revenue?
Executing the strategy requires cross functional agreement and commitment from marketing, product development, HR, operations and finance. Sales leadership is the face of the customer to all of these functions. Equally, customer success rewards stakeholders for their contributions. Key elements of execution:
Great teams are people who align their skills, values and ambitions to each other and their company and it's strategy. While competitive, they help each other and know when to ask for help. They are curious, challenging and innovative while being loyal and reliable.